Ways to Create a Great E-Commerce Customer Experience

 Whatever industry your business belongs it would be measured as per the best customer experience. It might seem like a pressure; but yes it is, almost 73 percent of consumers say that customer experience plays an important role in their purchasing decisions.

E-Commerce Customer Experience

When a customer interacts with a company, the experience it receives is the customer experience, whether it is in-store, online or over the call. Talking about e-commerce, customer experience is how effectively customer feels your business connects with them.

Why Customer Experience Matter                                          

According to a survey one –third of customers abandon their favorite brand just after one bad experience. Great experiences through App Development Company in Noida impacts the brand loyalty and customer retention; also you get positive online reviews and mouth marketing; whereas, a negative customer experience induces opposite result.

Ways to Improve E-Commerce Customer Experience

You should put yourself in a customer’s shoes and must know the trending behavior. Then only you can work on making every interaction of the consumer with your business as easy as possible. Below we will discuss some of the simple steps to improve e-commerce customer experience.

ecommerce app development company Noida



1- Deliver Great Mobile Experiences

Most of the online sales take place through a mobile device. As more and more shoppers are moving towards mobile phones; e-commerce businesses must ensure their product images and descriptions are optimized for mobile devices or they have a mobile app – whether you are selling through your own website or through a third-party.

2- Move toward Omni-channel Experience

Consumers want a smooth and streamlined omni-channel experience; so businesses must bring their products to wherever their audience is; be it on Instagram or looking to take advantage of their Amazon Prime membership.

E-commerce stores that provide buying options across websites, social media, third-party, and physical retail stores do provide the best customer experience.  Social media has become the fastest increasing driver of the online sales; and thus many sellers need to focus on it. Contact eCommerce Development Company in Delhi.

3- Create Great Product Pages

When the product page is user-friendly the customers will know everything required about a specific product, there should not be any vague content. Also, images and graphics too provide a lot of details; you should also include specific details such as size, color, material, and expected shipping times, etc. This helps you get a sale and also reduces negative feedback.

4- Simplify Checkout Process

Instagram’s new shopping feature is great as it provides a lot of ease to the consumers to make a purchase. Other e-commerce businesses must learn from this about the checkout experience; it should be as easy and intuitive as possible.

There should be guest checkouts and convenient customer support through live chats. Also, there must be save cart feature in the shopping cart software, as this provides a positive e-commerce customer experience.

5- Provide Fast, Effective Customer Service

Customers do want a quick response for their requests when they are contacting you through Facebook messenger, email or tweets. When you deliver fast, friendly and effective customer service this proves to be a memorable e-commerce customer experience.

6- Provide Free and Fast Shipping

You must enhance your e-commerce customer experience by offering free shipping on orders. Consumers do expect this when they shop online. Consumers prefer free shipping over fast shipping. And shoppers who prefer free shipping also expect delivery within 7 days, according to a Deloitte survey.

Final Thoughts

Customer experience is highly important for the future growth of your online business. Businesses that provide great customer experiences have a powerful e-commerce marketing tool in their hands.

That’s why; you should Hire eCommerce Website Development Services in Delhi to build a great e-commerce customer experience — contact CHLSoftech now.

Location: Delhi, India

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